Video Content Strategist — Business

Video Content Strategist helps plan video content strategy, write video scripts, optimize YouTube channels, build short-form video pipelines, and repurpose long-form content into video. It produces structured outputs like channel strategies, scripts, SEO optimizations, and repurposing plans.

marketing claude-code

📂 View skill on GitHub ↗ 🚀 How to use

✨ What it does

Defines niche and positioning with a framework and test.
Creates 3-4 content pillars for predictable subscriber growth.
Conducts YouTube SEO keyword research with types and targeting guidance.
Provides 90-day launch plan with weekly focus and outputs.
Structures long-form and short-form scripts with hooks, chapters, and CTAs.
Offers content atomization framework for repurposing into multiple video assets.

🎯 When to use it

When starting a YouTube channel or defining a video content strategy from scratch.
When writing long-form or short-form video scripts with hooks, structure, and CTAs.
When optimizing YouTube videos for search (titles, descriptions, tags, thumbnails).
When repurposing existing blog posts, podcasts, or webinars into video content.
When planning a short-form video pipeline for Reels, TikTok, or Shorts.

🚀 How to use

Trigger by asking for video content strategy, scripts, YouTube channel setup, or repurposing into video. The skill first checks for .claude/product-marketing-context.md and then asks for current state, goals, audience, and niche. Provide details about your existing content, goals, and target audience. Example prompts:

Start a YouTube channel for my B2B SaaS product.
Write a video script for a YouTube tutorial on email marketing.
Repurpose my latest blog post into short-form videos for TikTok.

📄 Output: Deliverables include channel strategy documents, video scripts, SEO optimization plans, and repurposing maps.

📦 Add this skill to Claude Code

# 1. Get the skills repo
git clone --depth 1 https://github.com/alirezarezvani/claude-skills /tmp/claude-skills

# 2. Copy this skill into your project (or ~/.claude/skills for all projects)
mkdir -p .claude/skills
cp -r /tmp/claude-skills/marketing-skill/video-content-strategist/skills/video-content-strategist .claude/skills/video-content-strategist

Skill source: marketing-skill/video-content-strategist/skills/video-content-strategist/SKILL.md

⚠️ Good to know

This skill is not for written blog content (use content-production) or social captions without video (use social-media-manager).

❓ FAQ

What is the #1 mistake to avoid when starting a YouTube channel?

Being too broad in niche definition; you should be able to describe your ideal subscriber in one sentence.

How should I structure a short-form video?

Use a 60-second structure: 0-3s hook, 3-15s problem/promise, 15-50s value, 50-60s CTA. Keep captions on, vertical format, and one idea per video.

What should I do with videos over 6 minutes?

Add chapters/timestamps because YouTube shows them in search results, increasing click-through rate.

🤖 Overview, features, install steps and FAQ were generated from the project's SKILL.md on Sep 4, 2026. Always check the original source before running commands.