Answer Engine Optimization (AEO) — Business

Answer Engine Optimization (AEO) skill — optimize content to be cited by AI language models (ChatGPT, Perplexity, Claude, Gemini, Mistral) as authoritative sources. Distinct from SEO — AEO optimizes for citation in LLM-generated responses, not search rankings. Use when planning content for AI-first search audiences, auditing existing content for E-E-A-T signals, tracking which pages get cited by which LLMs, or building a citation-friendly content strategy. Triggers — 'AEO audit', 'optimize for ChatGPT', 'get cited by Perplexity', 'LLM citation strategy', 'answer engine optimization', 'content for AI search', 'E-E-A-T audit'. Output is a markdown audit report (default) or JSON for pipeline in

marketing claude-code

📂 View skill on GitHub ↗ 🚀 How to use

✨ What it does

Audits content and scores E-E-A-T across Experience, Expertise, Authoritativeness, Trustworthiness (composite 0-100)
Generates AEO-optimized variants with structure rewrite, citation density boost, schema injection, and fact-first lede
Tracks citations per URL per LLM with local ledger and CSV export
Industry-aware thresholds for healthcare, finance, legal, SaaS, e-commerce, B2B, media, education
Rejects anti-patterns like keyword stuffing, pure AI content, citation farms, schema spam, and per-LLM hacks
Checks bot access via robots.txt matrix as pre-flight step

🎯 When to use it

Planning a new content piece for an AI-first audience
Auditing existing content for E-E-A-T gaps before AI Overview rollout
Tracking which pages get cited by which LLM (citation ledger)
Researching what queries LLMs cite sources for (vs. what they answer from training)
Benchmarking against competitors' citation rates

🚀 How to use

Trigger with phrases like 'AEO audit', 'optimize for ChatGPT', 'get cited by Perplexity', 'LLM citation strategy', or 'E-E-A-T audit'. Provide a URL or markdown file. Run the audit script, apply optimizer, track citations, and report. Example prompts:

AEO audit https://example.com/blog/post
optimize for ChatGPT --input post.md --mode balanced

📄 Output: Produces a markdown audit report (default) or JSON, optimized content variants, and a local citation ledger.

📦 Add this skill to Claude Code

# 1. Get the skills repo
git clone --depth 1 https://github.com/alirezarezvani/claude-skills /tmp/claude-skills

# 2. Copy this skill into your project (or ~/.claude/skills for all projects)
mkdir -p .claude/skills
cp -r /tmp/claude-skills/marketing-skill/skills/aeo .claude/skills/aeo

Skill source: marketing-skill/skills/aeo/SKILL.md

⚠️ Good to know

Requires bot access (robots.txt must allow AI crawlers); not for pure SEO or brand-voice content without factual claims; LLM training lag means citations take months for time-sensitive topics.

❓ FAQ

What is the difference between AEO and SEO?

AEO optimizes for citation in LLM-generated responses, while SEO optimizes for click-through search rankings. They can coexist but use different techniques.

What are the key E-E-A-T dimensions scored?

The audit scores Experience, Expertise, Authoritativeness, and Trustworthiness, each contributing to a composite score out of 100.

How does the skill handle industry-specific requirements?

It uses per-run --industry flag to adjust authority signal requirements, fact-checking rigor, and citation style, with stricter thresholds for healthcare, finance, and legal.

🤖 Overview, features, install steps and FAQ were generated from the project's SKILL.md on Sep 4, 2026. Always check the original source before running commands.