Onboarding CRO
Onboarding CRO is a skill that helps optimize the post-signup user onboarding experience to accelerate time-to-value and improve activation rates. It guides users through defining their 'aha moment', designing effective onboarding flows, and measuring success through activation metrics and funnel analysis.
✨ What it does
- Defines activation and helps identify the 'aha moment' correlated with retention.
- Provides onboarding flow design patterns (product-first, guided setup, value-first) and best practices for checklists, e
- Includes a Python script to analyze activation funnel drop-off and compute an activation score.
- Offers multi-channel onboarding coordination (email + in-app) and re-engagement tactics for stalled users.
- Outputs structured artifacts: Activation Definition Doc, Onboarding Flow Diagram, Checklist Copy, Email Trigger Map, and
🎯 When to use it
- When users sign up but don't come back, indicating an activation problem.
- When you want to improve activation rate, time-to-value, or first-run experience.
- When you need to design or redesign the onboarding flow, including checklists and empty states.
- When you want to analyze drop-off points in the post-signup funnel.
🚀 How to use
Trigger the skill by mentioning onboarding optimization, activation rate, first-run experience, or related terms. Provide product context (B2B/B2C, value proposition), current activation definition, and post-signup flow details. The skill may ask questions to understand the product and current state. Example prompts:
Help me improve my onboarding flow to increase activation rate.
Users sign up but don't come back. How can I fix my onboarding?
📄 Output: Produces an onboarding audit with prioritized recommendations, or a complete onboarding flow design including activation goal, step-by-step flow, checklist items, empty state copy, email triggers, and metrics plan.
📦 Add this skill to Claude Code
# 1. Get the skills repo
git clone --depth 1 https://github.com/alirezarezvani/claude-skills /tmp/claude-skills
# 2. Copy this skill into your project (or ~/.claude/skills for all projects)
mkdir -p .claude/skills
cp -r /tmp/claude-skills/marketing-skill/skills/onboarding-cro .claude/skills/onboarding-croSkill source: marketing-skill/skills/onboarding-cro/SKILL.md
⚠️ Good to know
Requires clear product context and activation definition; for signup/registration optimization, use signup-flow-cro instead.
❓ FAQ
What is the 'aha moment'?
The action that correlates most strongly with retention—what retained users do that churned users don't.
How many items should an onboarding checklist have?
3-7 items, ordered by value, starting with quick wins, and including a progress bar and celebration on completion.
What should I do if users stall during onboarding?
Detect stalled users (e.g., X days inactive) and use re-engagement tactics like email sequences, in-app recovery, and human outreach for high-value accounts.
🤖 Overview, features, install steps and FAQ were generated from the project's SKILL.md on Sep 4, 2026. Always check the original source before running commands.