Competitive Teardown
Analyzes competitor products and companies by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into structured competitive intelligence. Produces feature comparison matrices scored across 12 dimensions, SWOT analyses, positioning maps, UX audits, pricing model breakdowns, action item roadmaps, and stakeholder presentation templates.
✨ What it does
- Collects data from at least 3 sources per competitor (website, reviews, job postings, SEO, social)
- Scores competitors across 12 dimensions (features, pricing, UX, performance, docs, support, integrations, security, scal
- Generates feature comparison matrix, pricing analysis, SWOT, positioning map, and UX audit
- Builds action plan with quick wins, medium-term, and strategic items
- Packages findings into a 7-slide stakeholder presentation
🎯 When to use it
- Before a product strategy or roadmap session
- When a competitor launches a major feature or pricing change
- Quarterly competitive review
- Before a sales pitch where you need battle card data
- When entering a new market segment
🚀 How to use
Trigger by asking for a competitive teardown or analysis of specific competitors. Provide the competitor names and optionally your own product. The skill will guide you through data collection, scoring, and output generation. Example prompts:
Run a competitive teardown on Acme and Globex.
Compare our product against Competitor X and Y for a quarterly review.
📄 Output: A complete teardown package including feature matrix, pricing analysis, SWOT, positioning map, UX audit, action items, and stakeholder presentation.
📦 Add this skill to Claude Code
# 1. Get the skills repo
git clone --depth 1 https://github.com/alirezarezvani/claude-skills /tmp/claude-skills
# 2. Copy this skill into your project (or ~/.claude/skills for all projects)
mkdir -p .claude/skills
cp -r /tmp/claude-skills/product-team/skills/competitive-teardown .claude/skills/competitive-teardownSkill source: product-team/skills/competitive-teardown/SKILL.md
⚠️ Good to know
Requires access to external data sources (websites, app stores, job boards, SEO tools, social media) and may need API keys for some sources.
❓ FAQ
How many competitors should I analyze?
The skill recommends listing 2–4 competitors and confirming which is the primary focus.
What data sources are used?
Data is collected from at least 3 sources per competitor, including website, app store reviews, job postings, SEO, and social media.
What is the scoring rubric?
Competitors are scored on 12 dimensions (features, pricing, UX, performance, docs, support, integrations, security, scalability, brand, community, innovation) using a 1-5 scale.
🤖 Overview, features, install steps and FAQ were generated from the project's SKILL.md on Sep 4, 2026. Always check the original source before running commands.